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About Me

Creative leader with over 15 years of experience in concept development and design direction for campaigns, products, AI-powered experiences and creative content across digital, social, print, and video platforms.

Proven expertise in leading multiple design teams to execute design strategies that drive engagement, enhance brand awareness, and deliver best-in-class customer experiences.

Adept at managing complex projects, mentoring creative teams, and launching high-impact solutions that increase engagement and retention.

Skilled at developing design systems and processes and incorporating AI tools to improve efficiency, ensure consistency, and foster innovation in fast-paced environments.

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